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Tag: Chrome Extension

How Chrome Extensions Can Boost Your PR Campaigns and Productivity

Chrome extensions help you trick out your browser to customize your computer, in turn making you more productive. Here are the top Chrome Extensions that help my PR efforts – and can help entrepreneurs or anyone in any industry or niche be more productive.

What’s an Extension you ask?

“Extensions are small software programs that customize the browsing experience. They enable users to tailor Chrome* functionality and behavior to individual needs or preferences. They are built on web technologies such as HTML, JavaScript, and CSS.

An extension must fulfill a single purpose that is narrowly defined and easy to understand. A single extension can include multiple components and a range of functionality, as long as everything contributes towards a common purpose.” Source – Chrome
* Extensions exist for other browsers as well

Chrome Extensions for PR Campaigns

Here are my top Chrome extensions for PR Campaigns and Boosting Productivity

Alexa Traffic Rank – Lets you see the global Rank and the US rank for any website -free
Use: I use it to evaluate both media list building for PR campaigns and guest posting opportunities. Does a site get enough traffic to warrant pitching them or submitting a guest post there?

Grammarly – writing editing software – free and paid versions.
Use: It will check spelling and grammar and will make suggestions for better words, will score your content’s reading level, let you know if you are using too many colloquialisms, etc.  A must before launching a PR campaign, pitch letter, blog post or any writing and communication.

Hunter.io  – email address finder – free
Use: Looking to connect with the media or pitch a website on submitting a guest blog post? This extension will help you find any publicly available emails that are listed on a website, even if you couldn’t see them or find them when visiting the site. 

One Tab – A browser organizing tool that can save up to 95% memory and reduce tab clutter – free
Use: If you are like me the queen of opening multiple browsers, this extension helps organize them into a single page so that your browser is less cluttered, it reduces bandwidth usage, and lets you save the tab. Ideal if you are doing a search – save the search in one tab for future reference. 

Awesome screenshot- a screen capture & image annotation tool – free
Use: Show and tell with pictures. It is true that a picture is worth a thousand words. Good screen capture with notes can help move a project forward with less back and forth. The image of browser extensions in this post is a great example of how you can use screenshot & annotation.

Loom – is easy to use and free video screen recorder for Mac, Windows, and Chromebooks. Record your camera and screen with audio directly from your Chrome browser and share it easily – free
Use: Show and tell with video. Want to share your thoughts, do a quick demo or tutorial, review of a document, graphic, website…. This easy tool lets you film your desktop with the option to appear on camera as well.

Have a favorite Chrome extension? Please share it below in the comments!